A Search Profile is a customizable configuration that defines how search operates for a specific section of sites or audience types. For more information, visit Search Profile.

Use cases

Common uses for a Search Profile include:

• Multi-Site management: Site A, Site B, and Site C can share Search App to simplify Search App management overhead. A Search Profile is created for each site. This setup provides a consistent search configuration and allows site-specific relevancy adjustments and search result restrictions to the indexed content on each site.
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  • Neutral or positive information supplementing the main text
  • Valuable information independent of the main text
• Subdomain search: A site and its subdomains, each with dedicated search experiences, share a single Search App. This eliminates redundant content indexing. The main site uses the main Search Profile, while each subdomain has its own Search Profile.
• Search personalization: Customize search experiences for different user groups, such as authenticated and anonymous users, personas defined by marketing landing page IDs, or staff versus non-staff.

Precedence of relevancy features

Search Profile applies configurations in this order: Data Filters, Ranking, Rules, Smart Ranking, and Promotions.

Features in a Search Profile

The following table outlines the features available in the main Search Profile and all additional Search Profiles:

Search Profile